Analytics

PL

Plausible

Privacy-friendly web analytics

FA

Fathom

Simple, GDPR-compliant website analytics

GO

Google Analytics

Web analytics by Google

MI

Mixpanel

Product analytics and event tracking

PO

PostHog

Open-source product analytics suite

AM

Amplitude

Digital analytics for product teams

HE

Heap

Auto-capture analytics without manual tagging

HO

Hotjar

Heatmaps, recordings and user feedback

FU

FullStory

Digital experience analytics with session replay

MA

Matomo

Open-source web analytics as GA alternative

UM

Umami

Simple, self-hosted web analytics

PE

Pendo

Product analytics with in-app guides

LO

LogRocket

Session replay and error tracking for frontend

PI

Pirsch

Cookie-free web analytics from Germany